March 26, 2024

Krafting User-Centric Products | Yana Welinder

Krafting User-Centric Products | Yana Welinder

Yana Welinder is the CEO of Kraftful. Her background as a product leader at various tech companies has provided her with firsthand experience of the challenges faced by product teams. Throughout her journey, she's identified several pain points that product managers and team members encounter while developing products. These insights led her to create Kraftful as a solution for product teams to overcome these challenges and build better products.

 

Listen to this episode if you want to learn:

  • How the strategic use of AI can benefit a product
  • How to deliver innovative solutions tailored to the needs of product teams
  • How to do things that don't scale

 

This show is brought to you by Eikon Labs. To learn more, visit ⁠⁠⁠⁠⁠⁠www.eikonlabs.com⁠⁠⁠⁠⁠⁠.

 

Links:

Yana Welinder, Guest

LinkedIn - ⁠⁠⁠www.linkedin.com/in/ywelinder/

Kraftful - https://www.kraftful.com/

Resource - https://www.ycombinator.com/library/96-do-things-that-don-t-scale

 

Anebi Agbo, Host

LinkedIn - ⁠⁠⁠⁠⁠⁠www.linkedin.com/in/anebiagbo⁠⁠⁠⁠⁠⁠

Twitter - @A15o_o

 

Timestamps for Episode:

00:00:00 - Introduction to Yana and Kraftful
00:00:21 - Inflection Points Leading to Kraftful's Birth
00:00:42 - Constant Focus on Product Teams
00:01:03 - Yana's Journey as a Product Manager
00:01:36 - Kraftful's Early Iterations
00:02:17 - Pivots and Product Hunt Launches
00:03:30 - AI Integration and Partnership with OpenAI
00:05:27 - Decision to Focus on a Single Feature
00:06:08 - Communicating Product Changes to Users
00:07:07 - User Base as Early Adopters and Community
00:08:50 - Y Combinator Experience and Benefits
00:09:27 - Doing Things That Don't Scale
00:10:02 - Launching MVP and Handling Growth
00:11:05 - Reflecting on Past Decisions
00:12:00 - Looking Forward and Upcoming Features
00:13:02 - Building User Connection with the Product
00:14:02 - Excitement for Kraftful's Future Developments
00:15:14 - Closing Remarks and Show Notes

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